​Team sports franchises around the world have seen their values soar in recent years, with the ceiling seemingly ever expanding. This week, the Seattle Seahawks sold for a record-breaking $9.612 billion, a figure that ranks as the NFL’s highest ever transaction and the second-highest price paid for an American sports franchise (the Los Angeles Lakers sold for $10 billion last year). The sale marks the first time an NFL team has changed hands since the Washington Commanders fetched $6.05 billion in 2023, following the Broncos’ $4.65 billion sale in 2022. Prices continue to climb.
Forbes’ 2025 valuation placed the Seahawks at $6.7 billion, ranking 14th among the 32 NFL clubs and reflecting a 23 percent increase from their 2024 valuation of $5.59 billion. The upper echelon of NFL valuations in 2025 was led by the Dallas Cowboys at $13 billion, with the Los Angeles Rams at $10.5 billion and the New York Giants at $10.1 billion close behind.
The Giants have shown especially rapid growth in recent years. In 2024, their value was estimated at about $7.65 billion, and they surged by 38 percent in 2025 to reach $10.1 billion. Given the Seahawks’ recent sale price, one might wonder what the Giants would be worth today. If the Seahawks sold for roughly 30 percent above Forbes’ 2024 valuation, that would place last year’s Giants value around $10.1 billion. Adding another $3 billion suggests a minimum estimated value of about $13.1 billion for the Giants now.
Such a figure underscores how market dynamics have made the Giants nearly unsellable under typical conditions. It would require an extraordinary offer from a very small pool of potential buyers, a scenario considered highly unlikely by most observers. Giants CEO John Mara—whose family owns about 45 percent of the club—has repeatedly stated that he has no intention of relinquishing control of the franchise his grandfather established over a century ago. The Tisch family, who also held roughly 45 percent of the club, continues to own their stake through a trust for their heirs, with Steve Tisch serving as Giants chairman and showing no desire to surrender his leadership role. The remaining 10 percent stake was recently acquired by Julia Koch and her family, a non-voting interest valued at well over a billion dollars last year.