​The Tampa Bay Buccaneers faced heavy criticism after posting a social media video that used footage of the recent Yellowstone bison attack before cutting to NFL rookie receiver Tez Johnson completing a flip.Carl Isom McDaniel, a 65-year-old grandfather from Washington, suffered severe injuries after a bull bison charged him at Yellowstone National Park on July 10. He intentionally drew the animal away from his grandson before being hooked and thrown into the air. McDaniel later underwent surgery after breaking his femur in four places.AdvertisementAdvertisementAdvertisementMORE: Despite ESPN’s poll results, Patrick Mahomes is still the league’s best quarterbackMeanwhile, the team shared the video on X and captioned the post, “Flipping out because it’s almost football season 🔥.”It soon led to backlash from fans, who questioned the decision to connect a real-life tragedy with a football promotion.One fan wrote, “Nice! This dude was 65, suffered broken bones and needed surgery. Making fun of him will bring bad mojo to the season, and after last year’s 2-7 run, that’s the last thing we need. But hey, get your precious internet likes.”Another fan added, “Horrible and very distasteful association using a man that suffered serious injuries while running for his life. Whoever decided to post this from the Bucs should be fired.”AdvertisementAdvertisementAdvertisementA third fan wrote, “This is kinda f***ed up. Dude’s still in the hospital.”One fan said, “This is CRIMINAL. I hope grandpa sues.”A fan called it, “Such poor taste @Buccaneers. The man was seriously injured… smh.”A fan wrote, “That’s just messed up, I hope y’all go 0-17 just for that”According to The Washington Post, witness Mike MacLeod said his biggest concern after the attack was McDaniel’s grandson, who was badly shaken. The National Park Service also reminded visitors that “bison have injured more people in Yellowstone than any other animal.”AdvertisementAdvertisementAdvertisementMORE: NFL star Maxx Crosby flexes massive 7-figure watch collection with streamer N3onThe reaction also highlights a growing challenge for NFL teams chasing social media engagement. Fast-moving content can create attention, but poor judgment often becomes the bigger story. Teams invest heavily in community outreach and public trust. Posts that appear to joke about serious injuries can damage that relationship, even if no offense was intended.The timing also hurts Tampa Bay. The Buccaneers enter the 2026 season after finishing 8-9, missing the playoffs, and losing the NFC South after a late collapse. With fresh coaching changes and a revamped roster, the focus should remain on football rather than avoidable social media controversy.Whether the post stays online or not, it will likely stay with fans opposing it.