UFC’s McGregor-Holloway Rematch Muscles Up 6.5M Viewers Across U.S. & Latin America

By admin — In News — July 16, 2026

   ​UFC averaged 6.5M viewers on Paramount+ across the U.S. and Latin America for the July 11 main card featuring Conor McGregor and Max Holloway.Per Paramount Skydance, the telecast peaked with 8.3M concurrent streams, which the company says is more than any other “exclusive” live event on the streamer and behind only Super Bowl LVIII across all live events on Paramount+.AdvertisementAdvertisementAdvertisementMore from DeadlineNetflix To Stop Biannual Viewership Reports, Opting Instead For Yearly Data Dump Amid Scrutiny Over Audience Retention’His & Hers’ Leads TV Viewing On Netflix In First Half Of 2026 As New Series Outpace Returning Titles – What We Watched ReportNetflix K-Drama ‘Teach You A Lesson’ Among Most-Watched Series Globally In First Half Of 2026That includes the Freedom 250 spectacle at the White House in June, which peaked with around 7.9M concurrent streams.In all, UFC 329 reached nearly 16M viewers total across the U.S. and LatAm, indicating the total number of users who tuned in at any point during the telecast for at least one minute. A large majority of that audience (14.3M) was in the U.S.UFC 329 was headlined by a rematch 13 years in the making that will see former two-division UFC champion McGregor take on former featherweight titleholder Holloway. UFC 329 also featured a lightweight contenders’ bout with No. 5 ranked Benoit Saint Denis vs. No. 6 Paddy Pimblett.AdvertisementAdvertisementAdvertisementBest of DeadlineThe 62 Movies That Have Made More Than $1 Billion At The Global Box Office2026 TV Cancellations Photo Gallery: Series Ending This Year & Beyond2026 Premiere Dates For New & Returning Series On Broadcast, Streaming & CableSign up for Deadline’s Newsletter. For the latest news, follow us on Facebook, Twitter, and Instagram.  

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