​Cardinale: I want to sign the ‘best players in the world’, I’ll ‘never’ sell MilanMilan owner Gerry Cardinale says the RedBird-backed holding company will give the Rossoneri the ‘financial power to compete in the transfer market’ and adds, ‘I’ll never sell’ the club.RedBird Capital Partners launched a holding company on Friday to bring together its Milan-based investments, which include not only Milan but also the emerging NBA Europe project, in which Milan are expected to take part with their own team, and more.“The driving force behind transactions like this is to provide Milan with the financial firepower required to compete in the transfer market to secure the best players in the world,” Cardinale told Gazzetta.REGGIO NELL’EMILIA, ITALY – OCTOBER 11: Gerry Cardinale of AC Milan reacts prior to the Serie A match between US Sassuolo and AC Milan at Mapei Stadium – Citta’ del Tricolore on October 11, 2026 in Reggio nell’Emilia, Italy. (Photo by Emmanuele Ciancaglini/Getty Images)“I will transform the club’s financial profile with the resources that will come from the stadium, from the arena in San Donato and from the other activities we are working on, such as NBA Europe.“I am doing everything possible to ensure that, when we want a footballer, nobody can tell me: ‘You can’t sign him because you can’t afford him.’ Right now, only Premier League clubs are able to invest certain sums and secure top players,” Cardinale added.“If I want to bring Milan back to the top in European competitions, not just in Italy, we have to figure out how to compete with the biggest clubs in the world.”The newly-launched holding also confirms that Cardinale’s Milan project is long-term.“Yes. I will never sell Milan. Ever,” he stated.“And this is a project to get it back to winning ways. I am not willing to tolerate it taking a long time to achieve that. I want to do it as soon as possible. We’ll see how quickly. My goal is to win Scudetti consistently and, naturally, return to the Champions League. Milan Sports & Entertainment is the foundation that makes all of this possible.“This is the legacy we will leave to Milan. The stadium, obviously, represents a massive legacy that will transform our financial profile, but then there is also the project for the San Donato area and everything else,” he added.“If we want Milan to become great again, we have to bridge the revenue gap with Premier League clubs. When I bought the club four years ago, I used the expression ‘Berlusconi 2.0’ and nobody understood what I meant. Now perhaps it’s beginning to show.”Cardinale aims not just to bring Milan back to the top of Italian football, but also to be a driving force for Serie A and Italian football.TURIN, ITALY – AUGUST 23: Gerry Cardinale, President of AC Milan, looks on before the Serie A match between Torino FC and AC Milan at Stadio Olimpico Grande Torino on August 23, 2026 in Turin, Italy. (Pho